The vision of bringing the South Asian Diaspora and Person's of Indian Origin in America a piece of what they were missing from back home was sparked by Dr. B.N. Viswanath and his wife Sathya Viswanath in 1976 with the birth of the first South Asian television show in the United States, Vision of Asia.

Since that time, the Viswanath's and their family have continued to bridge the gap between east and west to millions of viewers across the country with a particular emphasis on the tri-state area. Moreover, the Viswanath's have further expanded their media empire to include:

One (1) radio network, Five Terrestrial Television Stations (in New Jersey, Texas, and Florida), and an internet-based video programming website called "ITV on Web."