Our Main Objective is to continue to maintain the integrity and standards of
a channel that the South Asian communities residing in the United States have
come to enjoy for the past three decades. Simultaneously, in recognition of the
changing dynamic of the viewers ITV is constantly reinventing itself within the
parameters of our set standards. ITV is par none the best choice for the "Desi
in America!"
ITV is:
- 1st Full Time South Asian Cable channel in the USA
- Award Winning Local News and Public Affairs Coverage
- 1st to bring Live-Call In shows to the Desi community
- Premium Entertainment, News and Local Shows
- Acknowledged as the leading community channel
- Supporting charities and social organizations
- Serving the Desi community for over 30 years